The propensity of people to steal items from hotel rooms linked to Dissertation

The propensity of people to steal items from hotel rooms linked to cost of room, education level or age of guests Why do people - Dissertation Example The objectives have been achieved based on qualitative primary data gathered through survey of consumers from two different cultures – The Turkish and the British. While studies have been conducted on consumer stealing habits in the western countries, no study has been found that compares the consumer behaviour of the Turks with the consumer behaviour in the West. Literature review (McGregor, 2000) suggests that culture has very little impact on consumer behaviour primarily because social and consumption values are different. The only noticeable difference that culture has an impact on is on the items that are stolen from hotel rooms. Economic background of the residents and the category of hotels in which the guests stay, make a difference in consumer theft. However, this too cannot be generalized because the emotional state of consumers also influences behaviour. Consumers may not even be aware that removing some items are considered theft or consumers who steal consciously may not be conscious of the implications of their action. The study highlights the limitations of the study and makes recommendations for further study based on the subject. Table of Contents Chapter I Introduction 1.1 Background 1 1.2 Rationale for the Study 2 1.3 Research Aims & Objectives 2 1.4 Structure of the Study 3 Chapter II Literature Review 2.1 Consumer Behaviour 4 2.2 Personality of Guests 5 2.3 Types of Consumer Misbehaviour 6 2.4 Consumer Behaviour and Emotional State 7 2.5 Consumer Behaviour and Morality 7 2.6 Consumer Behaviour and Technology 9 Chapter III Methodology 3.1 Research Philosophy 11 3.2 Research Design 11 3.3 Choice of Method 11 3.4 Research Approach 12 3.5 Data Collection 12 3.6 Sampling 13 3.7 Data Analysis 14 3.8 Ethical concerns 14 Chapter IV Findings & Discussions 4.1 Findings Overview 15 4.2 Findings from Primary Data 16 4.3 Discussion 19 Chapter V Conclusion & Recommendations 5.1 Conclusion 23 5.2 Recommendations for Hotels to reduce theft 24 5.3 Li mitations of the Study 24 5.4 Recommendation for further research on the subject 25 References 26 Appendix 29 Charts Chart 4.1 Demographics of the Respondents 16 Chart 4.2 Hotel rates in ? 16 Chart 4.3 Most Stolen Items 17 Chart 4.4 Items taken away but not considered stolen 18 Chart 4.5 Motive for theft from hotel rooms 19 Chapter I Introduction 1.1 Background Consumer behaviour has been of immense interest to marketers because it has been associated with how consumers make decision to spend their valuable resources such as time, money and effort on consumption related items (Schiffman and Kanuk, 1997 cited in Abdallat & El-Emam, 2005). However, the field of consumer behaviour stretches beyond purchase decisions. For instance, it is also the study of processes involved when individuals or groups have to select, purchase, use, or dispose of products, services, ideas, or experiences to satisfy needs and desires. As Abdallat and El-Emam, citing Belch (1998), explained it also involves disposing of products and services and is not limited to purchase of goods and services. While the hospitality industry places consumers at a pedestal and all services geared towards his satisfaction (Harris & Reynolds, 2004; Aslan & Kozak, 2012), not all customers are functional and some behave in a dysfunctional manner to customer-oriented initiatives (Harris & Reynold

Spectator Management Plan (Event Managment) Case Study

Spectator Management Plan (Event Managment) - Case Study Example Women would watch the games from a far of which still was wrong and if they were found they paid dearly for disobeying. This in real sense was a way of managing the spectators. The Type of Event and the Venue of the Event The type of event that we are going to deal with is a sport event taking place at the National Stadium at 4: 00pm in the evening till 9:00pm.This stadium has a capacity of holding more than five thousand spectators. We considered the national stadium because there are few potential hazards that can take place there. This venue is near the general hospital where we can get medical help whenever we need it. The area is not so crowded and there is a super highway which will check traffic jams and overcrowding of people. The venue is also well installed with fire extinguishers which will help in case of fire outbreak. It is also well lit to provide light at the dark hours of the night. According to Labtrobe Council. (www.latrobe.tas.gov.au), the stadium has well shelter ed areas for the patrons, staffs and the volunteers incase weather conditions are harsh. These areas that have been set up include transport pick up and set down joints, spectator and official viewing points, seating and eating areas, first aid areas and event management areas, entrance and ticketing areas and competitor and official viewing areas. ... As we move forward we are going to discuss on how each stake holder is going to take up his role in spectator management. Crowd Management Strategies (1997-2000) To plan effectively for an event there are several things that a facility management must take into account. Technology and Equipment. Technology and equipment includes surveillance cameras, onsite monitoring and effective communication. Surveillance cameras are going to be installed at every entrance of the stadium. These cameras will help in monitoring the proceedings of the event at hand. Communication radios will be a vital need for ever officer and they should be in good condition with no disappointments. This will make it easy to track any risk. Obtainance of Permits. This was done at the local council where we were issued with a written document to show the time, venue, activity and laws that are to be followed during the running of the event. Obtainance of road closures and permits to sell alcohol was given to us by the local authority. First aid is not an exception especially in this stadium where the event is going to take place. Not only did we need a first aid kit, but we also needed experienced people as well in the field of the same and we got them. Emergency outs are available in case there is an incident and the spectators need to escape through another outlet. For example, in case of a fire break out. Behavior Of The Crowd Involved. Three important categories of personnel are involved here. We have the operator, security (in this case the police force) and the event promoter. These people will know the behavior of the crowd at the stadium so that they can plan well. Crowd Management Strategies (1997-2000) we noted four types of conditions that can create